Well, it’s formally official – I’m tired of “retro, heritage, vintage, classic, original, etc…” watches. That is funny since i really like the feel of this Ebel Classic 100 watch. I simply wish all of the “old watch’ branding would disappear. It’s a fine piece by itself, I do not care if we have an historic turn to it.
Because the financial crisis brands of all and dimensions happen to be delivering watches that turn to yesteryear for inspiration, or are simply copies of older watches. The reason why and results of this are varied and sophisticated, something I shouldn’t enter into for that 100th time. Brands… look. If you wish to make watches using old designs, I do not care. Just don’t throw it within my face and discuss innovation when there’s none. Seriously, are occasions so depressing that people cannot have contemporary design?
This Ebel Classic 100 is really a fine illustration of a 40mm wide steel-cased watch. The fragile leaf-formed hands really allow it to be nice, and Ebel has always excelled when it comes to their situation designs. While a little difficult to tell here, the “polished pebble” philosophy the Ebel uses for making their cases is even apparent within this relatively easy situation. The bezel is polished however the relaxation from the situation is blown.
Would you like the way the prototype model Ebel demonstrated us a while back watch matched up having a red-colored galuchat strap? I loved the timepiece then and enjoy it now, but seeing it simply jogs my memory of methods stale the is when it comes to their designs. It is not 1940, or 1950, or 19 anything. It’s 2011 and I must see more watches that help remind me of this. While a pleasant vintage or retro piece is welcome every now and then, the whole industry just beaten the idea to dying. Like I stated, at the minimum when marketing a wrist watch having a retro style – simply make that aspect more subtle. Or are people really on this type of search for those things vintage?
Sociologically speaking this “past craving” occurs when you will find severally depressed economic and cultural occasions. People look with real or collective nostalgia to occasions when factor were “better.” Real or otherwise, our look to the past appears rosy. Particularly when the near future doesn’t appear vibrant. The timepiece industry really did not start the retro craze, they simply adopted in their own individual way. I simply think they pressed it a tad too hard. Get it done with sophistication people.
Ebel, I’m sorry you needed to link for this little rant of mine. Your Classic 100 helps help remind people who your brand is a century old. I believe your original logo design is extremely awesome incidentally. Like a special edition of 1911 pieces (the entire year the company began)< the Classic 100 will contain a Swiss ETA 2892 automatic movement. The dial is silver-toned with some applied hour markers and very legible. Again, it is all about those nice hands. Oh, and unless you really want the stingray strap, the final version will come on a black alligator strap.