Eterna – Davide Traxler appointed interim CEO of Eterna


This strategic appointment demonstrates the support of the group towards its European brands and the confidence of both partners in pursuing longstanding development & growth of both Houses.

And of course, the highlight of the watch needs to be the domed sapphire crystal. The crystal itself is 8mm thick, and the general thickness of this watch is a massive 18.5mm. The big domed crystal gives the watch considerable wrist presence, but more importantly, also generates distortion to give the view a unique look that alters and changes (distortion) depending on the angle which you look at the dial. Admittedly, the crazily domed crystal also affects legibility somewhat, but I would argue that skeletonized dials are not the most legible to begin with. What’s more, Corum also intends to deal with legibility problem with oversized leaf-shaped hands.The movement within is the calibre CO 082, which is based on Eterna’s caliber 39. It provides 42 hours of power reserve and beats at 4Hz. Eterna is also under the Citychamp group, and you will learn all about the calibre 39 in detail here. Corum does not disclose what sort of treatment and finishing has been done to the motion except that the bridges and plates have been color-treated. As I mentioned earlier, there are three colorways in total. The ref. L082/031612 comes in a stainless steel case, with white Super-Luminova hands, and a motion completed with blue plates and plates. The ref. L082/03165 comes at a black PVD stainless steel case, with green Super-Luminova palms, and a movement completed with matching green plates and bridges. And finally, we have the ref. L082/03166 which also comes at a black PVD stainless steel case, with purple Super-Luminova palms, and a motion finished with matching purple plates and bridges. All 3 colorways will include a blue coloured rubber strap with a pin buckle.Corum Bubble watches are fun and often employ a cartoonish design element, and the new Bubble 47 Squelette watches we’ve got here are among the wackiest yet. They are not for everyone, but if you have deep pockets and a sense of humor, they could be right for you. The brand new Corum Bubble 47 Squelette watches in bright colours are priced at $6,000, which is $2,300 less than when it was reintroduced in 2015.

Mr. Tao Li, Executive Chairman of Citychamp European Board, commented: “The European board is joining forces to build optimal synergies amongst their continental companies. Our focus is long-term & strong commitments applied to each entity. In short, Mr. Tao & Board confirmed their undisputable trust in Mr Davide Traxler and in his expertise in rebuilding Eterna’s aura via hands-on management. ”

Davide Traxler, CEO of Corum, stated: “I am honoured that the Board entrusted me with this new challenge. Eterna’s unique history as well as its industrial assets and know-how are key to the brand’s future. Furthermore, there are evident synergies that we can implement in the short and mid term development. Eterna has always represented the choice of freedom starting from the Kontiki adventure. Eterna inspires our quest for freedom”.